Like Comicalfoods
Chefs: Christian Ochoa + chefs
Ingredients: 🔥 Passion 💧 Sweat
Time: Oct 2017 - Ongoing
Notes: Recipe might be a bit chronologically incorrect.
1. Make a 3 column list
I listed my passions, skills, and possible business ideas I was interested in.

2. Choose a brand name
I chose a brand name that could work with any business, sounded good and had available domain & social media names. It was a combined brand name that merged the 2 words comical and foods into one identity. Comicalfoods. I bought the .com domain and set up all the social media usernames.
3. Design a Logo
With no experience or knowledge of logo design I sketched out my logo using the letters C & F to create a laughing face.
4. Try out some business ideas
Make 1 bad video, delete it and realize this is not what you want to do. Illustrate some low brow art for a mature audience to sell merch online. Get bored of it and look back at your other business ideas.
5. Write a food blog business plan
for another idea that starts off as a food blog that offers graphic design services with the goal of opening a cafe/book store.
6. Set up an LLC in NJ (October 2017)
Open up a business bank account.
7. Create a website
Create a simple website on wordpress and start writing funny food blogs with the help of your sister in law.
8. Design brand mascots
some food mascots for your brand that are different from other food characters. Hire a concept artist to help you design your mascots
9. File for a name trademark
when you aren't even selling anything yet. Get your name trademarked after running through some issues that had to be resolved with the USPTO.
10. Pivot to making comics
Read the comic book Saga. Get inspired by it and all the years of reading manga to create your own comic book
11. Rebrand
Burn down the food blog and replace it with a comic book publishing brand that focuses on creator owned stories and sharing "recipes" aka process





